Multifaceted
We Are Better Together
Let us help you earn new patients, procedures, and revenue. From consulting to targeted omnichannel marketing to staff training and community outreach, every aspect of our strategies boils down to data. In other words, we do what’s proven to work best in helping clients lead their markets.
Partnering for Growth
We are a team of 85+ (and counting) relationship-acquisition experts who excel at helping organizations grow. We’re also full-service, which means 15+ creatives who handle all design and copy and 12+ data analysts who continuously improve your audience and response. In our 37 years of service, we (as Haberfeld) have helped hundreds of community financial institutions grow millions of customers. Now, HabWell is poised to help providers, health systems, and payors grow their patient volume and improve the patient experience.
Our Leadership
Meet the HabWell Team
Dr. Rob Rhodes
Chief Medical Officer
Prior to joining HabWell in June of 2024, Dr. Rhodes served as CEO for Healthy Blue Nebraska. His additional accomplishments include Founder of Clinic with a Heart, past President and Board Member of the Nebraska Medical Association, and Adjunct Assistant Professor at the University of Nebraska Medical Center. This is in addition to his two decades of experience as a practicing physician.
Ben O’Neill
Chief Executive Officer
Ben has been in Fintech and bank consulting for 17+ years. As CEO, he is entrusted with Haberfeld and HabWell’s growth, overseeing product development, and spearheading new initiatives. Before joining the team, Ben spent the prior decade at PayPal driving strategic partnerships and innovation with many of the leading financial institutions and service providers across North America and the globe.
Ready to Grow?
Speak with one of our experts today about how a partnership with HabWell can help you achieve your growth goals.